
Spring Creek SEed llc
BRANDING, PHOTOGRAPHY & WEBSITE DESIGN
February 2023
Tools used: Adobe Illustrator | Canon DSLR Camera | Adobe Lightroom | Canva | Wix


PROJECT BRIEF
Overview
Spring Creek Seed LLC approached me for a project that includes creating a simple, versatile logo and branding strategy for their seed business. Additionally, they sought a user-friendly website to display their current year's seed offerings, making it convenient for clients to preview the selections before or during consultations. The logo needed to be easily printed on apparel for their representatives during sales calls and distinctly represent the agricultural industry across various platforms.
Logo
Development Process
As a seed supplier, the owner wanted branding that was simple to represent the essence of his business. The objective is to have a logo that can be easily printed on apparel for their representatives to wear for sales calls, promoting a cohesive and professional image.

Website
Wix Development
Branding is carried through to the website to support the image of the business as seed clients peruse their latest offerings. The website will be used as an informational hub and legitimize this small business. Visiting their operation, I was able to take photos of the team in action for the website.


SECONDARY LOGO
Development
The owner wanted a second logo and had an idea to incorporate many complex elements. I had an idea that would connect the original logo to this new development and presented the idea of a deer mount concept; Loving the idea, he sent references of deer mount pictures and I crafted a logo that pays homage to the original logo's essence.