Room temp
comfort systems
BRANDING & STATIONARY
November 2021
Tools used: Adobe Illustrator | Adobe Photoshop | Canva
Project brief
Overveiw
Room Temp Comfort Systems is a fictional company where a brand was developed from a rejected logo idea. I loved the idea so I furthered development on the logo and branding to give it a bit more life.
Logo
Development Process
This logo was a rejected version from an HVAC company. This logo was dynamic and fun, which is a key reason I decided to develop further. Combined with traditional classic elements, this logo speaks to the nature of an HVAC company.
Business cards
Digital Development
From the business name to the design elements, I hoped to achieve a visually appealing and elevated brand. Hvac companies deal with elements, if you will, so I wanted to incorporate the fire, water, air and earth elements. Organic shapes to add more dimension and interest in an otherwords straightforward trade business.
Vehicle Graphic
Digital Rendition
A well design graphic on a vehicle is not only eye-catching, but it represents the value and identity of the company. The bright color, the bold contrasts and organic shapes would be memorable among the traffic!
